Store Inauguration Of Chandukaka Saraf Jewellers by Genelia Deshmukh. Magarpatta.

Chandukaka Saraf Jewellers are one of the most famous and renowned jewellers in our country. They are known for their customer loyalty and providing the best of services to them.

They  are one of the leading jewellers in western India carrying the fervours of crafting jewelleries for more than 180 years, as an organization they  have been imparting trust among customers with a legacy of ethical business since 1827. Their foundation was laid by Honourable Shri Chandulal Shahin the prestigious city of Baramati in 19th century whose unsullied dedication was instrumental in attaining the initial reputation.He was an ardent devotee of great Jain Saint Shri Shantisagarji Maharaj and hence he used to goon a pilgrimage and close the shop for a month, but his committed customers would patiently wait to purchase their gold till he returned. It was said that even a child or a blind person could walk in the shop and was assured of getting only the genuine gold at the right price.


After establishing strong pillars of foundation and growing huge support of customers, it compelled them to open more jewellery retail outlets. As they were approaching towards new milestone of completing successful 188 years in the business, their clean approach helped them to extend 14 branches in Maharashtra and Gujarat. They have a rich heritage of serving customers, therefore by matching the pace with the trends. At present their spacious showrooms provide a great ambience to customers shopping experience with widest range of jewellery products varying from Gold, Silver, Platinum, Forming and Gemstones to Pearls which adds value to their services.

Their main focus has always remained on purity only. They offer genuine BIS Hallmark certified gold products with a purity of 18, 22, 23, 23.5 & 24 Karats i.e. 99.5, whereas in India these ornaments are being sold with a purity of 22 Karats. Competing with their   creative designs has also played a major role in getting them recognition  as a symbol of purity that boosted their  growth in the retail market.


They strongly believe in progressing as per the customers penchant & preference and always try to breach the walls of limitations, so in this pace they  have spread their wings towards a new sky of online world to reach out to people with a vision of focusing on resolution of purity, where they  have a vast range of jewellery products offering reliable quality through providing free, secure and insured home delivery in all over India, while expertise of serving offline has already brought them an award of ‘Most Trusted Jeweller of Maharashtra’.

The showroom was inaugurated at the hands of Bollywood celebrity Genelia D’souza Deshmukh. She looked stunning in her golden saree and she carried her look quite elegantly. Then the event was taken forward by the lighting of the lamp. All auspicious functions commence with the lighting of the lamp, which is often maintained right through the occasion.

Then she took a look at the wide variety of jewellery  available at the store and later interacted with the media.

Excerpts from the Press Conference with Genelia D’souza Deshmukh 

1.What is your personal style when it comes to selecting jewellery?

I could go heavy if i feel that’s the need of the day or i could go really light but generally i prefer going easier and lighter.If i choose earrings,then i probably wouldn’t choose a necklace.I don’t think you need to put  everything on.I think you need to do it very selectively and very precisely for the outfit.

2.How often do you visit Pune?

I visit very often,infact my uncle is here so i do visit Pune very often.

3.Anything you’d like to tell Punekar’s?

I think Pune is a great city and i would love to stay here.I think the entire Koregaon Park is amazing and i also did my first film here so it will always be special to me.

A big shoutout to Mr.Sunil Chanekar and Mr.Kishor Vaidya and Team Chandukaka Saraf for having me over.

All the best!



Leave a Reply

Please log in using one of these methods to post your comment: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s